Case Garuda Indonesia Essay

In spite of the rapid process in both passengers the traffic and fleet during the oil boom of the 1970s, gum olibanum making it the largest airline in the Southern Hemisphere, Garuda, as it was cognise then, had been plagued by a bad reputation as well as heavy losses year after year. Having been a member of Mr. Lumentas management team of Garuda since November 17, 1984, Mr. Soeparno had the opportunity to involve himself with the management in its efforts to organize and implement brisk strategies to turn around the airline, which posted a wampum loss of U.S.$7 million in 1984 (exhibit 9), into profitability.He was therefore genuinely pleased to see the conjunction making a profit for the commencement time in more than a decade, to the tune of a secondary rupiah 300 million (exhibit1). This result confirmed Mr. Soeparnos confidence in the effectiveness of the policies adopted by Mr. Lumenta upon the latters appointment as chairperson Director of Garuda in 1984. As the new ly appointed President of Garuda, Mr. Soeparno is caught in the middle of a dilemma of whether to continue Mr. Lumentas in(predicate) policies or to formulate a new set of policies which would enhance the fraternitys ability to deal with the challenges it may face during his term and beyond.I. aboriginal PROBLEMThe weaknesses of their system were the manually produced passenger tickets and failure of reservation system.II. AREAS OF COSIDERATIONa. expertness Good management Their business was expanding Higher Economic growth Biggest airlines in the Southern Hemisphereb. Weakness System weakness Not node orientedTIME CONTEXTJanuary 6, 1988SUMMARYOn January 6, 1988, Mr. Mohammad Soerparno (50) was appointed by thec. Opportunities Better condition of worlds economy The progress in business climate in Indonesiad. Threats Uncertain economic situation increase competitionANALYSISMr. Lumenta is a very hardworking and a accountable business man. He is a role model of the business indu stry, he find ways to settle the problems of the company, maintaining the stability the airlines is his one objective. Maintaining the stability of a company is not that easy, they encounter ups and down. But in the case of the Garuda Indonesia they are the most prestige airlines in the country, they are the choke among their competitors.III. CONCLUSION AND RECOMMENDATIONI have therefore conclude that the beat solution to the problem is In every business, negative and positive feedback of client is always there. It is one of the reasons why companys relays on their feedback, to know what the other ways are their going to attain just to satisfy their customer wants. Satisfying customers is one of the important, because your business cannot kiosk alone without them. Through them your business will evolve. As a recommendation, in order for that your customer will be sincere in your company you should show nice treatment to him, always prioritize you customer and new offers or new e nvironment is one of the reason why customer is always constant to your company.